Customize your branded emails
The fourth step is to customize the branded email templates. Customizing the branded emails our system sends to your customers to manage their domains provides trust in the emails your customers will receive as your brand is will be shown in the emails sent. If your brand is not recognized in the branded emails sent by our systems, your customers might deem legitimate emails from your company as spam and ignore important emails regarding the management of their domains. Do keep in mind the instructions below are meant to explain how you can manage your brand and not a mandatory requirement on how to set them up.
In order to customize branded emails sent by our system, Follow the instructions below.
Login to the Domain Manager and go to Account > Branding
Open your default brand and you've now reached the overview of all branded emails our systems sends to registrants in order for them to confirm contact details and accept outgoing transfers for example.
Email is sent as multi part e-mails; both the text version and HTML version are being sent together. The emails consist of a header, body and footer part, all of these parts can contain variables to personalize the content of the e-mails and add your company's brand information. The complete list of variables to use with the e-mail templates is located at the documentation section. Most e-mails have a mandatory text in English because of the ICANN requisitions. However, we have provided an option to put explanatory text below the standard text. The email templates available are the Header and Footer templates, the notification templates, and the request for response templates.
| Email Header/Footer |
Email Notifications/Requests for response |
Customize email header/footer
Take note: customization of the header and footer apply to all branded emails. In other words, this is the header and footer that will be used for all of your branded emails. Please make sure to use the texts in the header to refer to the explanation in your language or refer to your additional comments.
- Click the brand you wish to update the email header/footer for.
- Open the header or footer by clicking on it in order to make changes
- On the header/footer (it depends which one you've clicked) overview page you'll notice a preview of the template is detailed on the right, options to customize are provided on the left in HTML or text format
- Submit your custom HTML header or define a text version (HTML allows more styling options) for your email header and click 'Update Preview' to check changes that have been made in preview
- Click Update template to finalize the changes;
- A message will be displayed indicating the template was updated successfully
- You've now successfully updated the header/footer template.
Customize email notifications/requests for response
Email notifications are sent as multipart emails; both the text version and the HTML version are sent together. The emails consist of a header, body and footer part, all of these parts can contain variables to personalize the content of the emails and add your company's brand information. The complete list of variables to use with the email templates is located in the documentation section. Most emails contain a mandatory text in English because of the ICANN requisites, however, we provide an option to put explanatory text below the standard text.
Please make sure to use the texts in the header to refer to the explanation in your language or refer to your additional comments. For instructions on updating the various email templates available, refer to the instruction below.
Email with ICANN mandatory text
When you open a template that has less text detailed in the HTML-version and Text version fields that can be edited versus the text that is detailed in the preview of the template, your looking at a template that has ICANN mandatory text in it. The ICANN mandatory text cannot be customized as we're required to send certain information to registrants according to ICANN regulations. The WHOIS data accuracy reminder email template is a good example of such a template.
Below we'll go over the options you have to customize the part of the WHOIS accuracy reminder email that can be edited. You can use this instruction on all other templates with ICANN mandatory texts in them as well.
- Click the brand you wish to update an email template with ICANN mandatory text in it for
- Click the WHOIS accuracy email template in the notification list.
- You'll notice that the HTML and Text version fields contain less information than the preview and information regarding the additional information you can provide is given in the description above these fields
- To add explanatory text, submit your own text in the HTML and/or Text version field or change the default explanatory text all together and click 'Update preview' to review the changes made in the preview
Take note: It's advised to add explanatory text below the explanatory text that is set by default, the custom text can be submitted in your own native language if necessary. In our broad experience it's best to have a complete email in English with the information in it we set by default underlined with your own instructions to your customers.
Take note: If you wish to add explanatory text in HTML & Text, be sure to add the text both to the HTML and Text version of the email template.
- Click Update template to finalize the changes;
- A message will be displayed indicating the template was updated successfully
- You've now successfully added explanatory text in addition to ICANN mandatory of the WHOIS accuracy email template.
Email without ICANN mandatory text
The email templates without ICANN-mandatory text are a little more straight forward. In these email templates, by default, variables are used. The complete list of variables to use with the e-mail templates is located at the documentation section. Our advice, again, is to leave the default text as is and add additional information. In case you wish to fully customize the emails, that's fine as well.
- Click the brand you wish to update an Email template without ICANN mandatory text in it for
- When you click any of the notification/request for response email templates, you'll open the selected template. When you click the preview, a preview of the corresponding template is displayed in a pop up window.
- Open the template you wish to update and on the template overview page you'll notice a preview of the template is detailed on the right, options to customize are provided on the left in HTML or text format;
- Submit your custom HTML or define a text version (HTML allows more styling options) for the template your updating and click 'Update Preview' to check changes that have been made in preview
Take note: It's advised to customize email templates with custom text below the text that is set by default, the custom text can be submitted in your own native language if necessary. In our broad experience it's best to have a complete email in English with the information in it we set by default underlined with your own instructions to your customers.
Take note: If you wish to add explanatory text in HTML & Text, be sure to add the text both to the HTML and Text version of the email template.
- Click update template to complete the update.
- A message will be displayed indicating the template was updated successfully
- You've now successfully customized an email branding template without ICANN mandatory text in to fit the brand of your company.